Indexation Rate Calculator
Not crawled and crawled-then-declined are different problems.
Work out Indexation Rate. Not crawled and crawled-then-declined are different problems. Shows the working, not just the answer.
From the Search Console page indexing report
Indexation rate
62%
3,800 pages not indexed · Poor
The distinction that matters is between pages a search engine has not looked at and pages it looked at and declined. "Discovered, currently not crawled" is a crawl capacity or internal linking problem — the pages are known and have not been prioritised. "Crawled, currently not indexed" is a quality judgement: the page was fetched, assessed and rejected, usually for thin, duplicate or near-duplicate content. The two have nothing in common and the fixes are unrelated, which is why lumping them into a single indexation percentage hides the only useful information in the figure. A low rate is also frequently correct — a sitemap listing pages that should never have been submitted is a sitemap problem, not an indexing one.
How the Indexation Rate Calculator works
Indexation rate from submitted and indexed pages, split by why the rest are missing. The distinction that matters is between pages a search engine has not looked at and pages it looked at and declined — a crawling problem and a quality problem have nothing in common.
Also known as: indexation rate · index coverage · not indexed · crawled currently not indexed · discovered currently not crawled · why are my pages not indexed · google index ratio · pages indexed · index bloat · sitemap coverage
Two different problems wearing one number
An indexation rate collapses several unrelated situations into one percentage. The split underneath is where the information is.
'Discovered, currently not crawled' means the URL is known and has not been prioritised. Nothing has been judged — this is a crawl capacity and internal linking problem, and it is frequently solved by structure.
'Crawled, currently not indexed' means the page was fetched, assessed and declined. That is a quality judgement about thin, duplicate or near-duplicate content, and no amount of resubmitting changes it. The two look identical in a summary percentage and share no fix at all.
A low rate is often the correct answer
A sitemap listing filtered views, thin tag archives and paginated duplicates will produce a low indexation rate, and the search engine is right. The problem is the sitemap, not the indexing.
Index bloat is the same failure from the other direction — large numbers of low-value pages that did get indexed, diluting site-level quality signals and consuming crawl on pages nobody wants.
Which means the first response to a poor rate should be to look at what was submitted rather than to try harder to get it indexed. Consolidating thin pages into fewer better ones usually improves both the rate and the traffic, and it is the opposite of what the number instinctively suggests.
What actually moves the number
Internal linking, for the discovered-not-crawled share. A page nothing links to is a page nothing prioritises, and hub pages fix whole sets at once rather than one URL at a time.
Content substance, for the crawled-not-indexed share. Pages that exist to target a keyword variation, without saying anything the near-duplicate next to it does not, are exactly what this category is for.
Manual indexing requests work for a handful of URLs and are not a strategy at any scale. Neither is resubmitting a sitemap, which tells the search engine nothing it did not already know.
Where to go next
The Indexation Rate question rarely arrives on its own. These are the ones that usually come with it:
- Crawl Budget Calculator — Below ten thousand pages it is not your problem.
- Internal Link Equity Calculator — Depth costs geometrically, not linearly.
- Organic Traffic Forecast Calculator — The gain is back-loaded, and forecasts rarely say so.
- Ring Size Calculator — Finger measurement to US, UK, EU and Japanese sizes.
Frequently asked questions
What is a good indexation rate?
Above 95% is healthy and above 80% is normal, since a modest tail is expected on any site. Below 50% means most of the site is not earning anything, and it is worth finding out which half.
What does 'crawled, currently not indexed' mean?
The page was fetched, assessed and rejected. It is a quality judgement — usually thin, duplicate or near-duplicate content — and no amount of resubmitting will change it.
What does 'discovered, currently not crawled' mean?
The URL is known and has not been prioritised for crawling. That is a crawl capacity or internal linking problem, and unlike the previous one it is frequently fixed by structure rather than content.
Why is my indexation rate low?
The split tells you. Predominantly discovered-not-crawled points at crawl budget and linking; predominantly crawled-not-indexed points at content quality; predominantly excluded points at canonical, noindex or redirect rules you may or may not have intended.
Can a low indexation rate be correct?
Frequently. A sitemap listing pages that should never have been submitted — filtered views, thin tag pages, paginated duplicates — produces a low rate that reflects a sitemap problem rather than an indexing one.
How do I get more pages indexed?
Remove what should not be there, improve what is thin, and link to what is orphaned. Requesting indexing manually works for a handful of URLs and is not a strategy at any scale.
How do I find my indexation rate?
Compare submitted against indexed in the Search Console page indexing report. Comparing a site: search result against your page count is far less reliable, since that figure is an estimate rather than a count.
Does a big sitemap help indexing?
Only if what it lists deserves indexing. A sitemap padded with parameter URLs, thin tag pages and paginated duplicates lowers the rate and tells the search engine your judgement about your own site is poor.
How long should indexing take?
Days for a well-linked page on an established site; weeks or never for a deep page on a new one. Persistent non-indexing after a month is a signal rather than a delay.
Can I force pages to be indexed?
Manual requests work for a handful of URLs and are not a strategy. At any scale the levers are internal linking, content quality and removing what should not be submitted.
What is index bloat?
Large numbers of low-value pages in the index — filtered views, near-duplicates, thin archives. It dilutes site-level quality signals and consumes crawl, and consolidating them usually improves what remains.
Should unindexed pages be deleted?
Consolidated or improved more often than deleted. Where a page genuinely has no purpose, removing it with a redirect to the nearest useful page is better than leaving it or serving a 404.
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