Minimum Discount for Profit Calculator
The floor an automated discount must respect.
Maximum discount
21.9%
$45.28 floor price
The absolute floor is 35.7%, beyond that every unit loses money. Setting an automated discount ceiling below this figure is the single cheapest protection against a promotion going wrong.
How the Minimum Discount for Profit Calculator works
Setting an automated discount ceiling below the break-even figure is the single cheapest protection against a promotion going wrong. Without one, stacked codes and repricing rules take prices below cost without anybody deciding to.
Also known as: maximum discount I can offer · deepest discount before loss · discount floor calculator
Not financial advice. Marketplace fees change, and they vary by country, plan and seller status. Every rate here is an editable default, not a quoted price, check the platform's current fee schedule before you price a product against it. This is not tax or business advice.
Frequently asked questions
What is the maximum discount I can offer?
The one that leaves your required contribution after unit cost and fulfilment. Beyond the break-even discount, every unit sold loses money.
Should fulfilment be in the calculation?
Always. A discount that leaves a positive gross margin and does not cover picking, packing and postage still loses money on every order.
How do I enforce a floor?
In the platform, as a rule rather than a policy. Discount rules that rely on people remembering the floor fail at exactly the busy moments when they matter.
Does the floor change by product?
Yes, with cost and weight. A single sitewide floor is safe only if it is set by the worst product, which usually makes it too conservative for everything else.