DDP Cost Calculator
Delivered Duty Paid against the refusals DDU causes.
Duty rates and thresholds change with trade policy. These are planning estimates — the entry filed with customs decides the actual charge.
Cost of shipping DDP
£49.69
35.5% of order value
At a 18% refusal rate, DDU is cheaper on expected cost — but it also produces the doorstep bill that generates complaints and lost repeat custom, which this figure does not capture.
How the DDP Cost Calculator works
Under DDP you pay duty and tax up front and the customer receives the parcel with nothing to pay. Under DDU they are billed on the doorstep — and a meaningful share simply refuse, costing you the outbound freight, the return freight and the sale.
Not financial advice. Marketplace fees change, and they vary by country, plan and seller status. Every rate here is an editable default, not a quoted price — check the platform's current fee schedule before you price a product against it. This is not tax or business advice.
Frequently asked questions
What does DDP actually cover?
The seller pays everything to the buyer's door: freight, export clearance, duty, import tax and import clearance. The buyer pays nothing on delivery, which is why it converts far better for consumer sales.
How often are DDU parcels refused?
It varies by market and value, but refusal rates in the double digits are common when the unexpected bill is a significant fraction of the order value. Each refusal costs both freight legs plus the lost sale.
Is DDP always better?
For consumer sales, usually. For B2B it often is not — a registered business buyer can reclaim import VAT itself and may prefer to control clearance. DDP also requires the seller to be able to act as importer of record, which is not always possible.
What is DAP and how does it differ?
Delivered at Place: the seller covers transport to the destination but the buyer handles import clearance, duty and tax. It sits between DDP and the older DDU term, and it produces the same doorstep-bill problem for consumers.