Spend and Save Calculator
Each tier has to earn its place.
Top tier discount
20%
10% at the first tier
Tier 3 produces the most contribution per order at $36.00. Rising effective discounts are the point: each tier has to be worth reaching or nobody climbs: but the top tier should still contribute more than the one below it, or the ladder is upside down.
How the Spend and Save Calculator works
Rising effective discounts up a ladder are the point, each tier has to be worth reaching. But the top tier should still contribute more per order than the one below it, or the ladder is upside down and the best customers are the least profitable.
Also known as: spend more save more · threshold discount calculator · tiered spend promotion
Not financial advice. Marketplace fees change, and they vary by country, plan and seller status. Every rate here is an editable default, not a quoted price, check the platform's current fee schedule before you price a product against it. This is not tax or business advice.
Frequently asked questions
How should tiers be spaced?
Close enough that the next one feels reachable from the current basket. Doubling the spend for the next tier is usually too far.
How steep should the discounts be?
Steep enough to motivate and shallow enough that contribution per order still rises. Check the contribution at each tier rather than only the discount.
Should the top tier be very generous?
Only if the basket increase justifies it. A dramatic top tier that a handful of customers reach costs little; one that many reach can cost more than it earns.
Does this work better than a flat discount?
Generally yes, because it rewards larger baskets rather than discounting every order equally. A flat discount gives the same away to a £20 order and a £200 one.